by Kathleen Howat | Oct 16, 2018
LinkedIn is a great platform to leverage social networking on a professional basis and having your LinkedIn profile optimized for SEO is simple and essential.
by Kathleen Howat | May 22, 2018
Facebook Groups allow people to come together around a business, products, cause or activity to exchange ideas, discuss issues, post photos or share related content. A decade ago, Facebook was a site for college students to socialize, but the platform has undergone a...
by Kathleen Howat | Apr 18, 2018
Instagram has become a go-to platform for effective social media marketing for businesses. The platform boasts over 500 million active daily users and 80% of them follow businesses. It allows brands to blend creative visuals with self-promotion while gaining a...
by Kathleen Howat | Apr 4, 2018
Twitter is the platform where people go to connect with their passions and interests including small to mid-size businesses. It is a fast-paced platform that changes constantly. According to Twitter, 47% of people who follow brands are more likely to visit the...
by Kathleen Howat | Dec 20, 2017
Images improve your social media profiles and posts so look great by using the correct image sizes. As people scroll you have moments to grab their attention, images and videos create more compelling posts. Here’s an infographic for quick reference. The image...